We are an Independent Brand Consulting and Design Firm based in California.


We are a brand consulting and design firm based in California. We believe in keeping it simple and real. Our mindset lets us focus on the essentials to find timeless design solutions. We like to create impactful work without having to SHOUT OUT LOUD.


Do you have an exciting new idea or design challenge? We would love to build your brand or design your next product! We offer a wide range of branding and design services. 


Visit our services page to see all the design packages we offer and schedule a free call.

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Why does a fashion designer choose to wear black or white? Why does an expert perfumer prefer to not wear any perfume? The most logical answer is that there is no room for personal biases in creativity. Biases influence ideas and limit imagination. We like to think in the absence of existing restraints or commitments. We believe in exploring new perspectives and having a growth mindset. We deliberately 'under-branded' ourselves so we can listen better, and help you build the brand you envision. 


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Founder, Megan Kent Branding Group

I have recently had the pleasure of working with Anjana on two projects. Not only is Anjana an incredibly talented designer, but she's a joy to work with. Her work always surpassed my expectations. And her attention to detail and "always-on-time" delivery made working together a dream. As an added bonus, she is a tremendously lovely person. If you're looking for a sound strategic mind, thoughtful creativity, and exceptional project management skills, look no further than Anjana Singhwi.


Head of Marketing and Design at GALA-Candles-Group North America

It’s rare that you come across standout talent like Anjana. I had the pleasure of working with Anjana for over two years collaborating on several projects. I was particularly impressed by Anjana’s ability to handle even the toughest clients effortlessly. That skill often takes years to develop among customer service professionals, but it seemed to come perfectly naturally to her. No matter how intense the project is, Anjana always made sure deadline was met and client satisfied. 


Founder,  Dulce De Mirchi

I was lucky to have Anjana design my food business’ logo. From the minute I sent her the brief to the final logo she presented to me, my experience working with her was absolutely amazing. She is professional, talented, and easy to work with. Despite the extremely tight deadline I gave her, she managed to deliver a final logo incorporating my feedback before the deadline. I would definitely recommend working with her.

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